// MISSION 09 · LEAD HERO: RADAR
Know what’s working. Then make it work better.
RADAR tracks every signal and misses nothing. We set up tracking you can trust, then test and improve your pages so more of your visitors become customers.
// INTEL
Conversion rate optimisation (CRO) is the process of increasing the percentage of website visitors who take action, like calling, booking or buying. Avengers Marketing sets up accurate analytics (GA4, Google Tag Manager, call tracking, CRM attribution) and runs data-driven tests to raise conversion rates.
// Key takeaways
- A tracking setup project plus an optional monthly CRO programme.
- Tracking fixes take 1–3 weeks.
- Works best alongside IGNITE, FORGE and PULSE.
What is conversion rate optimisation (CRO)?
Conversion rate optimisation (CRO) is the process of increasing the percentage of website visitors who take action, like calling, booking or buying.
RADAR tracks every signal and misses nothing. We set up tracking you can trust, then test and improve your pages so more of your visitors become customers.
// LOADOUT
What’s included?
- Tracking audit
- GA4 and GTM setup
- Conversion and event tracking
- Call tracking
- CRM and offline conversion attribution
- Looker Studio dashboards
- Heatmaps and session recordings
- Landing page audits
- A/B testing
- Monthly insights
// MISSION PROTOCOL
How do we do it?
- Audit tracking
- Fix and connect
- Find friction
- Test and lift
// BUDGET & TIMELINE
What will it cost, and when will it work?
How much does CRO cost?
A tracking setup project plus an optional monthly CRO programme. [OPTIONAL]
How long does CRO take to work?
Tracking fixes take 1–3 weeks. Each test typically runs 2–4 weeks depending on traffic.
// INTEL BRIEFING
Analytics & CRO questions
Why don’t my Google Analytics numbers match my CRM?
Usually because of missing tags, consent settings, duplicate events or offline sales not being imported. We audit and reconcile them.
Do I need a lot of traffic for CRO?
A/B tests need volume. With lower traffic, we use heatmaps, recordings and best-practice fixes instead.
What’s a good conversion rate?
It varies widely by industry and traffic source. We benchmark against your own baseline and aim to improve it month over month.
Can you track phone calls from ads?
Yes, with call tracking numbers tied to each campaign and source.
// SEND THE SIGNAL
Ready to stop guessing and start growing?
Book a free 30-minute strategy call. We’ll look at your current marketing, show you where the leaks are, and tell you exactly which heroes you need. No pressure, no fluff.